Archive

BOL Foods – Used Spare Capacity Out of Home Advertising Deals To Create A Plant Based Giant

[video width="1280" height="720" mp4="http://rocksoupmedia.com/wp-content/uploads/2021/05/BOL-ROCKSOUP-OOH-VIDEO.mp4"][/video]   Bol Foods are on a mission to make it easy for everyone to enjoy eating more plants. Advertising aims: The aim of the their advertising campaign was to increase brand awareness and support national listings in Tesco stores. Challenge: The challenge was doing this on a...