Remedy: Kombucha for the Masses

THERE IS A REMEDY FOR BREAKING THROUGH NOISY MARKETING LANDSCAPES

HOW DO YOU TELL ENOUGH
PEOPLE YOU EXIST?

One of the biggest challenges facing young brands is telling enough people they exist. People can’t buy what they don’t know, and breaking through across noisy marketing landscapes can feel like an impossible task when up against big brands.

But the good news is, there is a Remedy for that. And it all starts by looking at what one of greatest tasting drinks known to man did when looking to drive Brand Awareness and Sales in one of their most important markets.

The Results?

Summer 2025 and the subways and streets of London were painted Red with the distinctive brand colours of Remedy Kombucha. Swamping the Underground with Tube posters, dominating the overground with National Rail Takeovers, Digital Rail screens and Buses covering London’s busiest and most Iconic locations. Remedy were quite literally everywhere.

With an Out of Home campaign that spoke to over 5 million people over 50 times each, driving awareness, consideration, sales, and delivering that all important signal to supermarket buyers that they weren’t here to mess about. They were here to take over.

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